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IBO Best Practice Messages

All About Amway

Be proud to share your experience as an Amway™ IBO and communicate

information about Amway’s strong history and reliability.


Do:


  • Tell prospects about the history of Amway so they can decide if Amway is the right

    business for them.


  • Use recent facts and statistics to convey the strength of the Amway business.


  • Only share truthful, accurate, realistic and not misleading information about

    Amway or the Founding Families.


  • Share statistics, ranges and corporate information consistent with the information

    Amway is sharing.


  • Share data that is recent and include a reference to the date and source.


  • Include appropriate context when referencing data and statistics.


  • Only share general information about entrepreneurship and business ownership

    from reliable sources.


Don’t:


  • Share information that is not applicable to the intended market 1.


For existing IBOs ONLY. Not for use with prospects. 1


Why?


Helps prospects feel confident that Amway is reliable and will be there to support their

effort and growth.


Why not?


It is important to share accurate information that is relevant to the intended audience.

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