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IBO Best Practice Messages

Understanding Business Support Materials


With your Amway™ Independent Business, you’re in a business of your own, but you are never alone. Your upline, the IBOAI®, and the Amway Corporation are here to assist you with what you need to help you succeed. For many – especially IBOs whose background is not in business – one important key to success is the use of professional development resources.

Professional development resources available to IBOs are known as Business Support Materials (“BSM”). BSM can be helpful tools for providing optional training and education to IBOs, an important part of any sales-driven organization.

· To enable IBOs to focus on building successful businesses with BSM without risk, Amway requires sellers of BSM to maintain a buy-back policy. Please see Rule 7 of the Rules of Conduct for further information about the creation, promotion, use, and sale of BSM.

o Buyers of BSM are entitled to 180-day buy-back from the seller of BSM if they are not satisfied with their purchase.

· People who buy tickets to functions have a 30-day satisfaction guarantee on the purchase price of the ticket.

o Rule 7.1.2.4 requires the purchaser of the ticket to attend the event to elect the 30-day satisfaction guarantee refund.

· IBOs who choose to purchase or sell BSM must ensure that the quantity and cost of BSM are reasonably related to sales volume and profits of that IBO.

o In addition, IBOs in their first 90 days may return all BSM purchased in any form, including meeting tickets, with proof of purchase, for a full refund of the price paid for each BSM.

It should always be made clear that use of these resources does not guarantee success. What worked for one person may, or may not, work for another. No one ever built a successful business without putting in time and effort.

For those who are committed to putting the time and energy in their Amway™ Independent Business, BSM can be important resources to help build a balanced, successful business.

This Best Practices Message gives you a few highlights or reminders – but can’t cover everything you need to remember, so you may want to review the appropriate Rules of Conduct for the further and complete information.


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